HOW MISSION COMMAND HELPS YOUR CAMPAIGN
Each mission type is designed to further engage existing supporters and encourage them to recruit additional supporters through their network of friends, families, and colleagues.
HOW IT WORKS
2. Supporters carry out their missions
Blue Squad supporters will receive the mission through our mobile app, where they'll read the mission details and carry it out.
For example, in an Email Sharing mission, they'll take these steps:
View the email you want them to share.
Select which of their friends they want to share the email with.
Send an email to each friend.
For each friend they email, a supporter will receive points. As they gain more points, they'll climb the ranks in your campaign's leaderboard and unlock rewards like a t-shirt, personal email, or phone call from the candidate.
1. Create a mission for your supporters
Campaigns interact with supporters by creating various missions and sending them to supporters.
Blue Squad gives campaigns access to multiple mission types, each of which encourages a supporter to get just a little bit more involved than they already are.
Campaigns can customize mission content so that supporters are always in-tune with and working on the campaign's current needs.
3. Track mission performance in real-time
Blue Squad gives your campaign detailed analytics on how each mission is performing, with metrics relevant to each mission type.
Missions that require supporters to interact with their friends will produce reports showing you how your existing base is converting into a larger base.
Our analytics will give you a precise view of the size of your supporter base and the potential voter reach of those supporters.